Slingshot Sports

About Slingshot Sports

About Slingshot Sports

Slingshot Sports has been an industry leader in water sports for the past 25+ years, specializing in wakeboarding, kiteboarding, and more. While the majority of their revenue comes from wholesale, they also do a fair share of revenue online through their direct-to-consumer channel.

Prior to working with us, their email revenue wasn’t pulling its weight. Their email program was pieced together and not super intentional, especially for Ride Engine, their sister brand. They had a couple of flows set up, but they all looked really similar with no real intention behind them. Their list and segments in Klaviyo were all over the place.

After partnering with us to build out their core email flows and overall campaign strategy, Slingshot Sports and Ride Engine now have fully optimized Klaviyo accounts with a 20% increase in flow revenue.

37%

Revenue from Klaviyo

20%

Flow revenue increase

6%

Pop-up conversion rate

The Problem

The Problem

When Slingshot Sports first approached us, they were already an industry leader in water sports with over 25 years in business. However, their email revenue wasn’t pulling its weight, especially for their direct-to-consumer channel.

Their email program was pieced together and not super intentional, particularly for Ride Engine, their sister brand. They had a couple of flows set up, but they all looked really similar with no real intention behind them. Their list and segments in Klaviyo were all over the place, making it difficult to send targeted messaging.

Without a strategic approach and proper organization, they were missing out on significant revenue from their existing customer base and email list.

Our Process

Our Process

The Strategy Behind The Results

The Strategy Behind The Results

Capture

Convert

Retain

Optimize

Capture

We optimized Slingshot Sports’ pop-up strategy to increase list growth and capture more qualified water sports enthusiasts.

Key tactics:

  • Implemented a proven pop-up template with clear, concise copy, an on-brand design, and a lifestyle image of their ideal customer using their products

Result: Pop-up conversion rate reached 6%, significantly increasing their list growth from site traffic.

Capture

Convert

Retain

Optimize

Capture

We optimized Slingshot Sports’ pop-up strategy to increase list growth and capture more qualified water sports enthusiasts.

Key tactics:

  • Implemented a proven pop-up template with clear, concise copy, an on-brand design, and a lifestyle image of their ideal customer using their products

Result: Pop-up conversion rate reached 6%, significantly increasing their list growth from site traffic.

Capture

Convert

Retain

Optimize

Capture

We optimized Slingshot Sports’ pop-up strategy to increase list growth and capture more qualified water sports enthusiasts.

Key tactics:

  • Implemented a proven pop-up template with clear, concise copy, an on-brand design, and a lifestyle image of their ideal customer using their products

Result: Pop-up conversion rate reached 6%, significantly increasing their list growth from site traffic.

Hear from The

Hear from The

marketing manager

marketing manager

We worked with Luca and the Grow Pronto team to optimize our Klaviyo setup, and the results have been outstanding. They significantly reduced our abandoned cart rates, improved conversion rates, and resolved key issues around segmentation. On top of that, they helped us cut unnecessary Klaviyo costs by cleaning and managing our subscriber list more efficiently. Lucan was professional, responsive, and clearly knows his stuff. I would highly recommend him and his team to anyone looking for expert marketing support.

AJ

May 27, 2025

Unprompted review

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Join thousands of brand owners and marketers who get our weekly insights on email, SMS, and retention.

By subscribing you agree to with our Privacy Policy and provide consent to receive updates from our company.

© 2026 Grow Pronto. All rights reserved. 

Newsletter

Join thousands of brand owners and marketers who get our weekly insights on email, SMS, and retention.

By subscribing you agree to with our Privacy Policy and provide consent to receive updates from our company.

© 2026 Grow Pronto. All rights reserved.